Product Strategy Toolkit.

The Value Proposition Canvas is a visual tool that helps you explore and articulate the fit between your product or service and the needs of your target customers.

By leveraging the vast resources available on the internet, you can gain valuable insights that inform product development, enhance user experiences, and drive innovation.

Problem interviews are a crucial step in the product development process, helping you uncover and understand the pain points, challenges, and needs of your target audience. This guide is designed to provide you with a framework for conducting effective problem interviews. By mastering this skill, you can gather valuable insights that will inform the development of solutions tailored to address real user problems.

The 'Affinity map' is a way to organize ideas quickly without imposing an implicit structure. The organization 'emerges' from the ideas.

The Assumption Mapping canvas is a lightweight tool that can help you prioritize your assumptions and to find which one to try to validate first. A perfect tool to use before you start experimenting.

Card sorting is a technique that can help you to prioritize among different options, it can also be user to get insight in the priorities of other people.

The creative matrix is an alternative way of getting to a large collection of new ideas quickly. When you’re finding that everyone’s ideas are too similar, it’s time to expand the boundaries of your thinking with the Creative Matrix.